TEZZACAM LAUNCH

Tezza unveiled TEZZACAM, a groundbreaking creative photo and video editing feature that revolutionizes the way users capture and edit their content, with a multi-day pop-up in West Hollywood. TEZZACAM took the app’s already incredible features and upgraded them to empower content creators and enable them to unleash their creativity and elevate their visual storytelling.

Naturally the event had to be a content creation paradise, with multiple vignettes to inspire guests to release their inner artist, using TEZZACAM. We took over a white box space on Melrose Avenue and designed a behind-the-scenes-esque photoshoot set for attendees to enjoy.

The pop-up featured a branded exterior and window vinyls, with an oversized TEZZA logo placed on the roof, an array of photoshoot areas utilizing exquisite vintage furniture and other optical backdrops, printed broadsheets that shared pro tips and tricks with readers, Tezza merch, and a specially designed coffee bar that served sweet cream cold foam coffees and delicious pastries.